2015年12月9日星期三

Make Your Website Search Engine Friendly


www.kiwiguru.com

One of the matters to keep in mind when you are developing a website is to be SEO friendly. A search engine friendly website can get considerable rankings and traffic, makes a contribution to the success of your online business. Search engine can help you target your audience, and increase the conversions.There are several elements which can make a website search engine friendly.

Responsive. The appearance of responsive websites is because people use more diversified devices to access the Internet due to the development of technology. There are too many screen sizes to develop so many versions of websites. Responsive website can change its size depending on the browsing device, so it is friendly on any screen. Search engines like responsive websites is not only because of its friendly UX, but also because its uniformity, they are more easy to manage and indexing.

Keywords. Content marketing is a big part of digital marketing, because search engines can only recognize texts. Not only that, the search of the search engines is based on keywords, so your website should come with some keywords on each page. Even a short description is better than a blank page. If you have uploaded a video or an image in a particular web page, make sure to include a text based keywords included transcription below.

Simple navigation. The design of your navigation should be based on the organization of your website. The links should lead to the most important pages. Remember to make it simple and conspicuous, which is an important point to improve the UX. Your navigation structure should be easy to understand and the visitors can find what they need in three clicks.

Optimized images. Even the search engines can’t recognize images, there are still some tricks. Such as including specific keywords in the file names, adding HTML attributes, creating tags, etc.

All above will make your website rank higher in result pages, and bring more traffic.

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